Originally published on Yahoo Voices
I have been searching for a book on internet publishing for a long time. Every time I came across one at a book store, I would sit and read portions of the book. But I haven't
found any I wanted to purchase until recently.
As soon as I saw the advertisement for the Yahoo Style Guide I knew I wanted it. I reserved the book at a local book store and used two gift cards to reduce the price down
to $4.00. That's a bargain for this particular soft cover book.
When I got home, I immediately start reading it and applying what I learned to my website. I am very pleased with the information in the Yahoo Style Guide. It is a comprehensive
guide covering every aspect of Internet publishing in great detail.
Among the areas of Internet publishing the book covers is increasing the views of your web site. It gives many details including easy navigation through the web site, sentence
structure, words and phrases to avoid, punctuation, user interface text, style, common pitfalls, selecting the right keywords, SEO, etc.
And the book doesn't gloss over any topic it covers. It goes into great detail at every level of Internet publishing and gives examples to illustrate each point.
The examples are clearly laid out. The book points out bad practices in Internet writing and gives detailed examples on how to correct the bad practices. It lists phrases and words to used in place of those phrases which should not be used.
If you want a book that is well organized, well written and easy to understand then this book should be on your 'must buy' list. It will help the reader figure out why his or her articles are not getting many views. It will also help the reader figure out why his or her website is getting few views. This book shows you how to write for a global audience.
And the only requirement to improve your Internet publishing abilities is to sit down and read the book and apply what you learn. That's right. I said read, not study. Read,
learn and apply. Good luck!
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